FYND Media website development - Digiten | Welcome To A Bright Digital FutureDigiten

Project overview

Our team was tasked with designing and developing a website for FYND Media, a company specialising in programmatic advertising. The goal was to create an engaging and user-friendly site that not only highlighted FYND Media services but also aligned with the branding of their parent company – M&C Saatchi Group. Our comprehensive approach combined modern web design principles with cutting-edge development practices to deliver a seamless and impactful online presence for FYND Media.

Environment

WordPress, Adobe Xd

Realese

2022

Services

Web design, Web development

The client

FYND Media

FYND Media offers a quicker, more insightful alternative to traditional digital advertising models. With years of combined programmatic experience, they provide clients with swift, insightful, and impartial advice tailored to business objectives. Leveraging technology, data, and measurement, FYND Media effectively strategies, plans, and activates campaigns with outcome-based objectives. FYND Media partners with the world’s leading brands, helping them achieve success in their programmatic media journeys.

Key challenges

UX and navigation

One of the primary challenges was ensuring that the website design was in harmony with the branding and visual identity of the M&C Saatchi Group. This required meticulous attention to detail in terms of colour schemes, typography, and overall aesthetics to maintain brand consistency.

Brand alignment

Maintaining a website design consistent with the branding of the parent company, M&C Saatchi Group, was paramount. This involved aligning with M&C Saatchi’s visual identity and design language while retaining FYND Media’s unique identity.

Responsive design

Ensuring that the website is fully responsive across all devices was another significant challenge. While preserving animations and interactions, the site needed to provide an optimal viewing experience on desktops, tablets, and smartphones, requiring extensive testing and optimisation.

Results

The project culminated in a sleek, modern website that effectively represents FYND Media’s innovative spirit. The site features intuitive navigation, a responsive design, and a visually appealing interface that enhances the user experience. As a result, FYND Media now has a robust online presence that strengthens its brand identity and supports its digital marketing efforts.

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